Burger king has hit the nail on the head with their new commercial for the Texas Double Whopper called "Manthem." I don't know who's been in charge of advertising this past year, but burger king has had some great commercials. Give that man a raise. "Big Bucking Chicken" went on the air and I was mesmerised by a man in a chicken suit. Another ad shows a man dressed up as a king playing football or fake pushing a steel worker off a girder. Does the advertising work? I'm not sure. I've probably only been to burger king once this year. But I can't wait to watch their ads.
Along with better advertising BK has come up with some interesting menu items. Throwing caution to the wind, they've made the Enormous breakfast sandwich, the Meatnormous, and I saw a Triple Whopper (?!) on the menu the last time I went there. Critics of BK have argued that these items have no nutritional content and are a leading cause to obesity in the United States. They day that BK has no regard for American health. When a sandwich has over 900 calories is it too much? Is triple anything a good idea? many franchises are trying to or have cut down the calories and fat content in their menus to promote a healthier lifestyle. Since the movie "Super Size Me" showed us the consequences of eating greasy fast food, many having reevaluated what they eat at these restaurants. It seems that BK doesn't care about the statistics. If people like the food they make, then who cares what they force down their throats. But when your advertising jingle boasts eating "until my innie turns into an outie" does it really promote a positive message to the growing obese population in America?
2 comments:
I remeber eating 3 whoppers in one day, as a teenager.
"big bucking chicken" they have had some enjoyable ads! dude it is weird how BK is the only one that seems to be embracing the calories.. maybe carls jr too.. but not as bad as BK
Dont think I ever ate 3 whoppers in a day.. how ever.. iv never eaten just 1 at a time.
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